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Edited by

Silvia Stella

Silvia Stella is a Creative Consultant and Sustainable Fashion Editor. 

She works with international brands helping them in the transition towards sustainability and she has been one of the first Sowll supporters, setting up the basis of our manifesto and values. She shares daily tips with her IG community about conscious brands but she rarely appears: take advantage and discover some secrets you didn’t know about her!

Silvia Stella

HOW WOULD YOU DEFINE YOURSELF IN THREEE WORDS?

Curious, optimist, balanced

HOW WOULD YOU DEFINE YOUR STYLE?

Minimalistic, practical yet expressive

WHAT IS YOUR FAVOURITE CITY FOR FASHION, FOOD AND CUTURE?

Two, but very different! Paris and Tokyo

What does fashion mean to you, and what’s your relationship with it?

WHAT DOES FASHION MEAN TO YOU, AND WHAT'S YOUR RELATIONSHIP WITH IT?

Fashion is something I had to discover from scratch, since in my family not only it wasn’t a thing, but there were actually many prejudices around it and its meaning.

Today, fashion for me is a beautiful discipline that embodies so many meaningful changes in our society; personally, it’s where culture, heritage and craftsmanship meet self expression.

WHAT GARMENT IS EVER-PRESENT IN YOUT CLOSET, NO MATTER HOW MANY SEASONS PASS BY?

The perfect white t-shirt!

PLAY TREND-HUNTER FOR US: GIVE US LATEST RECOMMENDATION. GOT A NEW FAVE BRAND, PRODUCT, BOOK OR RECIPE?

A book:  “140 Artists’ Ideas for Planet Earth”, edited by Hans Ulrich Obrist

WHAT'S YOUR GREATEST PLEASURE IN YOU DAILY LIFE?

My daily matcha, reading in the silence of the house when everyone has left in the morning, and hugging my children in the afternoon.

DO YOU HAVE ANY DAILY RITUALS OR HABITS THAT HELP YOU STAY INSPIRE AND CREATIVE?

Surrounding myself with beauty and with people I love, everyday.

CAN YOU PINPOINT THE TIME IN YOUR LIFE WHERE YOU DECIDED TO LIVE IN A MORE ENVIROMENTALLY-CONSCIOUS WAY?

I grew up in a family where love and respect for what surrounds us, for the Planet we live in, was extremely valued. I didn’t realise how much impact this education had on me until I started working in fashion; I saw first-hand the damages the fashion industry was doing, the huge waste, the crazy production volumes. I realised I wanted to use my expertise and creativity to try and build a different way of conceiving and experiencing fashion.

EACH ONE OF US IS CONSTANTLY LIVING OUR GENTLE REVOLUTION. HOW WOULD YOU DESCRIBE YOURS?

I truly believe in the power of optimism and positivity, and I try to share beauty around me everyday; I do my best to constantly learn something new, to stay as open-minded as possible, to ask questions.